Daniel Schnitterbaum 

A3 Festival
Sensoral Enlightenment and a Speculative Device
2024
Speculative “A3  Amulet” for the launch TVC and social campaign, turning the triangular mark into an object that unites audio, visual, and spatial  experiences.

[more..]







Mercedes-Benz
 Multi-Brand Universe
 2024  In-store visual animations for Mercedes-Benz, AMG, and Mercedes-Maybach retail spaces,  each tuned to its sub-brand design language.   

[more..]






Rimowa
Rimowa Design Prize
2023  3D animation of the Rimowa Design Prize logo by Zak Group, deconstructed and  recombined to echo iterative design practice across 15 universities.

[more..]





Mercedes-Benz
Automotive Look Development
2024R&D exploring a future-facing design language: light as a brand asset, balancing gloss metals, deep blacks, and diffused illumination.

[more..]





Apple
MacBook Pro (M4 Launch)
2025High-impact animation for the M4 launch: an abstract plant-like form bursts through ice, translating processing power into a cinematic material transformation.

[more..]





Balenciaga
CG Print Designs
2018-2020Collaboration with the Balenciaga fashion design team to explore all-over CGI design concepts and  developments into repeatable digital patterns.

[more…]



Balenciaga
Triple S (Launch)
2018  CGI production and visual direction for the global release; high-energy renders that  fueled early hype around the sneaker.

[more..]




Porsche
Panamera
2022 An atmospheric study referencing the restraint of 70s and 80s grand-touring photography.

[more…]


Profile:
Creative Director

 Leading digital productions
for image and film.

I’ve led visual work for brands including Mercedes-Benz, Apple, Cartier, and Porsche—shaping images and films that connect ambition with execution.

I translate brand ambition into clear concepts and visual direction for high-end imagery – carrying it through production with rigor and control.

As visual technology evolves at unprecedented speed, I help teams navigate taste, complexity, and perspective. – I integrate AI where it delivers real value, and direct 3D craft and production where precision, control, and authorship matter most.

Services


Visual Direction
Leading image and film projects from concept through execution.
  • Concept Development
  • Design Direction
  • Look Develpment
  • Campaign imagery
Identity & Brand Imagery
Expanding visual logic that translates brand intent into impactful images and videos.
  • Visual explorations
  • Identity motion treatments
  • Motion systems
Embedded Creative Leadership
Supporting internal teams during moments of change, growth, or transformation.
  • Project-based collaboration
  • Interim or part-time integration
  • Strategic production alignment


ContactStudio Schnitterbaum
Reichenberger Str. 121
10999 Berlin

+49 177 488 96 78
↗ contact@schnitterbaum.com
↗ LinkedIn

Clients
Apple
Balenciaga [1] [2]
Babor
Cartier [1] [2]
Dell
Joopiter by Pharrell
Lancôme
Maison Margiela [1]
Mercedes-Benz [1] [2] [3]
Mercedes-Maybach
Porsche [1] [2]
Renault
Rimowa [1] [2]
Sotheby’s
Swatch

EMPLOYMENTSenior Creative Director, 
Nov 2025 – Present
Independent freelance work focusing on creative direction, visual systems, and digital production.


Sabbatical,
Jan 2025 – Oct 2025
Time used to reset focus and then zoom out—working independently to gain distance, broaden perspective, and evolve both creative and technical practice.

bus.group
Founder & Managing Creative Director
2016 – 2025
Co‑founded and led the multidisciplinary creative studio for 8 years. – Responsible for overall creative direction, project vision, and executive leadership
Led and produced cross‑disciplinary projects for clients including Balenciaga, Cartier, Porsche, Rimowa, Nike and Instagram
Built and managed creative teams, partners and client relationships


KEMMLER KEMMLER
Designer & Art Director, 
2015– 2016
Brand and campaign development for clients including Bikini Berlin, Bulthaup, Zalando and Esprit
Concept development, design execution and client collaboration
Work across print, digital and spatial communication


Süddeutsche Zeitung Magazin
Graphic Designer, 
2012 – 2015
Editorial design for weekly magazine under high production pressure
Led a full magazine redesign including layout systems and custom typefaces
Collaboration with renowned illustrators, photographers and CGI artists


Schnitterbaum & Zurflueh
Co‑Founder, 
2010 – 2012
Co‑founded a design partnership delivering creative direction and design
Clients included Süddeutsche Zeitung, Weltwoche Stil, Ludwig Beck and Nansen & Piccard
Project management, art direction and production oversight


Bureau Mirko Borsche
Graphic Designer & Still‑Life Photographer, 
Apr 2009 – Aug 2010
Worked on international editorial and branding projects
Clients included Audi, Bavarian State Opera, Bavarian State Ballet and Carl Zeiss Jena
Focus on graphic design, photography and visual systems

Teaching & Talks

Forward Festival
Speaker: "Innovation and Creativity in Digital Art"
Berlin / Amsterdam 2024

Bauhaus University Weimar Symposium & Lecture: "Metaphysical Sightseeing" Weimar
2023

University of the Arts Berlin (UdK) Guest Lecture: "Pragmatic Mythology" Berlin
2022

Places of Rural Practice
Co-initiator, Workshop Series
2021 – 2022



Press
Forward Festival Magazine
"Inside the minds behind bus.group" Interview
2024

It's Nice That
"Beautiful and playful editorial designs" Feature
2019

Notes on Architecture
Contributor Publication Series
2019 – 2021                






Cartier
Culture of Design
2018–202213 films staging seven Cartier icons through geometry, precision macro robotics, and sculptural lighting—revealing silhouette, form, and material across three distinct visual themes.

[more..]




Porsche 
Crest (Rebrand Launch)
2022CGI development and animation for the refreshed crest with MetaDesign (Berlin),  translating its crafted materials into a digital-first identity while keeping heritage and depth intact.

[more..]





Cartier
Watches & Wonders
2023Showcase film for 20+ models across eight digital worlds—borderless environments  tailored to each collection, guiding the viewer beyond physical limits.

[more..]





Mercedes-Benz
Big in Tech

Short films turn MBUX, LED lighting, and Burmester sound into  sensorial metaphors—fluid clouds for voice recognition, pulsating forms for audio—treating technology as material, not feature  lists.

[More..]




Lancôme
L’Absolu Rouge Beauty
2024A rose breaches the lipstick tip and unfurls in slow motion; animated so the  bloom reads as one continuous, sculpted texture. Petal and wax share the Drama Matte finish—pigment, bloom, and bullet in one frame,  held in a slow, luxe cadence.

[more..]





Sanofi
 Identity Motion Treatment
 2024Logo motion with FutureBrand (Paris) giving Sanofi’s renewed mark calibrated  movement while keeping clarity. The motion language makes research, sustainability, and equity tangible without fragmenting the  logo.

[more..]





Maison Margiela x Timex
T80 Collaboration
2024Short films reinterpret the Timex T80 through a Margiela lens. Two-tone display  and illumination drive contrast and glow; painterly distortion loosens the geometry so the watch reads as an expressive artifact.

[More..]





© Daniel Schnitterbaum